Facebook will optimise

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For example lookalike targeting can be utilised to reach a new audience or retargeting towards people that have added products to cart but not purchased. Ad placement options rather than simply boosting your posts to the newsfeed there are additional ad placements such as stories messenger and audience network. Multiple variations you can create multiple variations of your ad within ad manager and allow Facebook to optimise the budget between these variations.



This means you will end up spending budget on what works best Budget optimisation Facebook Ads Manager will optimise your India Phone Number List budget to drive the most efficient performance. Whether you have multiple variations of creativeads or multiple ad placements chosen your budget between these different options depending on how individuals behave.







Reporting capabilities the ads manager platform allows you to gain insight into what creative targeting and placements work best for your business. This allows you to take key learnings towards future campaigns to drive continued performance for your brands Boosting your posts wont provide the same kind of invaluable insights you get from utilising Facebook ads.